This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Vice President of Global Marketing in Turkey.
This role is a senior executive position with full ownership of the global marketing organization, responsible for shaping strategy, driving pipeline, and scaling revenue impact across enterprise and product-led growth channels. You will lead diverse teams across brand, communications, demand generation, product marketing, events, and SDR functions, while collaborating closely with Sales, Product, RevOps, and executive leadership. The role demands a strategic thinker with a proven ability to execute global campaigns, optimize marketing performance, and strengthen enterprise engagement. You will have a direct impact on growth, market positioning, and operational excellence in a fast-paced, high-growth SaaS environment. The ideal candidate thrives in ambiguity, balances strategic oversight with hands-on execution, and inspires teams to deliver measurable results globally.
Accountabilities:
- Lead and own the global marketing function end-to-end, including demand generation, brand, communications, product marketing, events, and SDR teams.
- Drive pipeline creation, marketing-sourced revenue, and overall marketing contribution to global business growth.
- Define and execute a hybrid go-to-market strategy combining enterprise sales and product-led growth to optimize acquisition and expansion.
- Build and scale a high-performing global demand generation engine focused on pipeline velocity, conversion, and ROI.
- Partner with Sales, RevOps, Product, and executive leadership to align on strategy, pipeline targets, and forecasting accuracy.
- Own brand positioning, PR, and communications strategy to ensure a compelling, consistent narrative across enterprise decision-makers.
- Enhance global events and field marketing initiatives to accelerate engagement and shorten deal cycles.
- Measure, analyze, and improve marketing performance using analytics and attribution frameworks.
- Build, mentor, and lead high-performing, distributed marketing teams while promoting a culture of inclusivity and operational excellence.
Requirements:
- 15+ years of marketing leadership experience, including executive-level responsibility in global B2B SaaS organizations.
- Proven track record in pipeline and revenue-driven marketing, enterprise demand generation, brand strategy, PR/communications, and SDR leadership.
- Strong strategic, analytical, and problem-solving skills with the ability to navigate ambiguity in fast-paced, high-growth environments.
- Demonstrated success in partnering with Sales to drive alignment, accountability, and predictable revenue growth.
- Experience marketing to enterprise leadership with a deep understanding of complex enterprise buying cycles.
- Excellent communication, collaboration, and cross-functional leadership skills across diverse, distributed teams.
- Comfort with product-led growth models alongside enterprise sales motions, and familiarity with martech or developer-focused platforms is a plus.
- Bachelor’s degree in Marketing, Business, or related field, or equivalent practical experience.
Benefits:
- Competitive salary with performance-based incentives and potential equity opportunities.
- Flexible work arrangements, supporting remote and hybrid setups.
- Health, wellness, and related benefits programs to support physical, mental, and financial well-being.
- Professional development opportunities, including leadership programs and access to extensive learning resources.
- Paid time off, company holidays, and leave policies supporting work-life balance.
- Opportunity to lead a globally distributed team and make a measurable impact on enterprise growth and brand presence.